Examine the ways in which attempts are being made to address the Essay

Examine the ways in which attempts are being made to address the problem of cyber bullying in the criminal justice system of England and Wales - Essay Example There are various criminological theories that have been proposed to help in understanding the mind of the criminal. Some of these theories suggest that the society is to blame for creating criminals while other theories base their arguments on the view that criminals are born and not made. With Face book and Twitter being the most popular social networking sites in the UK, cybercrime is on the increase. In England and Wales, cyber bulling is considered an offence under law. The choice theory helps in explaining the way a criminal’s mind operates in leading him to commit a crime. The bully’s reasoning is thereafter transferred on to the victim who believes whatever the bully says. The insufficient regulation of social networking sites has led to more cases of cybercrime in the UK. Children have committed suicide following the cyber bully’s opinion about the child. This essay seeks to examine how the rational choice theory can help the justice system in England an d Wales against cybercrime. Every victim of crime wonders why people commit crime. Studying criminology helps an individual understand why people commit crime. This helps in understanding how the criminal thinks and come up with ways in how to assimilate the criminal while controlling crime. There are several theories of why people commit crime. Others propose that the individual decides to commit crime consciously while some believe that the community is responsible for crimes committed. With all the varied theories of crime available, an agreement are made that, fairness should be available in any society. In this essay, the rational choice theory will guide in understanding a criminal’s mind and ways of combating crime in England and Wales using this theory. The rational choice theory proposes that an individual chooses to commit crime once the pain and punishment

Marketing Strategies of Starbucks Case Study Example | Topics and Well Written Essays - 1000 words

Marketing Strategies of Starbucks - Case Study Example Allegra conducted a survey of more than six thousand consumers and it was found out that Starbucks concentrated on customer satisfaction, maintained ethics and treated its suppliers fairly (Holmes, 49, 2007). Starbucks has concentrated on following the rules and regulations of United Kingdom. At the same time, it has concentrated on corporate social responsibility. Starbucks in extremely popular among all consumer segments because it concentrates on giving the best coffee and create an enthralling experience for them. At the same time, it treats both employees and customers well. In China, Starbucks had succeeded integrating the local and American culture in order to create an enchanting experience for them (Miller & Sanders, 25, 2008). Starbucks has opened more than one thousand international outlets in more than eight hundred locations. In the United Kingdom, Starbucks needs to expand its presence as it might be possible that consumers may turn to other beverages. Although Starbucks has successfully become the leader in the branded coffee provider and coffee house domain, it still faces competition from its competitors. In United Kingdom, its competitors include local coffee outlets, Caribou Coffee, Dunkin Donuts, Costa Coffee, etc. ... Competition Although Starbucks has successfully become the leader in the branded coffee provider and coffee house domain, it still faces competition from its competitors. In United Kingdom, its competitors include local coffee outlets, Caribou Coffee, Dunkin Donuts, Costa Coffee, etc. To maintain its position, Starbucks will concentrate on meeting the demands of customers (Zeithaml, 74, 2000). . China Environment Starbucks has now decided to open its first store in Beijing, in China, which is located in Park Towers Shopping Mall. It has both retail and space storage and is located in the heart of shopping activities (Strehle & Cruickshank, 201, 2007) . PEST analysis Political Factors In order to survive in the Chinese market, Starbucks needs to follow the rules and regulations of the government. At the same time, it would concentrate on customer satisfaction and maintain ethics. It will also concentrate maintaining its social corporate responsibility (Zackfta, 89, 2007). . Economical Factors Starbucks is relatively a new concept in China. For this purpose, it will concentrate on introducing new products with local taste, in order to target all consumer segments. It would concentrate on integrating local and western culture in order to generate revenues by winning customers. Social Factors Starbucks must concentrate on introducing new products, which would have local taste in order to win the consumers in China. Technological Factors Starbucks strives for constant innovation and development of new products and services. It would employ Starbucks Card and Blue Martini management system in order to retain its customers. Entry Strategy Starbucks would concentrate on entering the China market in order to promote, publicize and campaign for its